Tottenham Hotspur are at enormous risk of being relegated from the Premier League.
With nine games left, Spurs are just a point above 18th-placed West Ham. Since 14 December, Spurs have collected seven points from 15 matches, the lowest in the Premier League in that period.
Financial Repercussions of Relegation
Spurs earned £690m worth of income last year. According to BBC Sport analysis, relegation could see that reduced by as much as £261m overall.
Ticket revenue, which earned the club £130m, would take a serious hit. Spurs currently charge an average of £76 per fan for each home match.
Spurs have focused heavily on selling hospitality tickets and corporate packages for matches in order to maximise matchday takings since building their new stadium for around £1bn.
Broadcast revenue would also plummet. They would no longer have access to the funds generated from the Premier League’s lucrative domestic and international broadcast deals.
The tens of millions they earn from Champions League TV income will drop to nothing, unless they manage to win the tournament, which would guarantee them a place in next year’s competition even if they are playing second-tier football.
Sponsorship Deals at Risk
The club-record £269m of commercial income Spurs earned last year would likely take significant damage.
Sponsorships such as kit manufacturer Nike and front-of-shirt sponsors AIA’s deals (worth around £70m combined annually) will have their values slashed thanks to relegation clauses.
Playing four more home matches in the Championship could also have an impact on Spurs’ ability to host other lucrative events and concerts.
Premier League Survival Fight
- Spurs are just a point above the relegation zone.
- They have picked up the fewest points in the Premier League since December 14.
- Relegation could cost the club £261m.
With Wolves and Burnley almost certainly set to occupy the bottom two places at the end of the season, and the likes of the Hammers, Nottingham Forest, and Leeds still at risk too, Spurs are by no means favourites for the drop. But they are now at enormous risk.